PROFESSIONAL EXPERIENCE

    • Developed and executed comprehensive internal and external communication strategies aligned with quarterly and annual objectives.

    • Led project management across all marketing and communication channels including press, social, email, and web, as well as drafting all institutional copy

    • Collaborated cross-functionally with programming, executive leadership, and external partners to align messaging with brand objectives.

    • Oversaw digital content strategy, including content calendars and video production, for all major platforms (Instagram, LinkedIn, Twitter/X, etc.).

    • Led crisis communications planning and response in coordination with executive leadership.

    • Managed a communications team and freelance vendors (publicists, writers, designers, photographers), overseeing timelines, deliverables, and performance.

    • Directed strategic media relations, pitching national and international press, and cultivating relationships with top-tier media outlets.

    • Oversaw departmental budgeting and vendor procurement, ensuring consistent on-time and on-budget delivery.

    • Managed internal communications and served as spokesperson in conjunction with leadership.

    • Created KPI-driven dashboards and reports leveraging analytical tools to measure campaign impact and audience engagement.

    • Implemented press strategies for film, media and performance departments.

    • Drafted press releases and media alerts

    • Assembled and maintained exhibition, event and program press pages.

    • Coordinated and oversaw press days and events for all film exhibitions, series, and screenings, as well as assigned gallery exhibitions, performances, events, and programs.

    • Pitched strategic feature stories, interviews and reviews for all exhibitions and projects.

    • Worked closely with outside agencies, publicists and galleries as needed.

    • Officiated monthly and bi-monthly publicity meetings with chief curators and staff.

    • Implemented monthly press mailings for both the film, media and performance departments.

    • Managed budget and compiled all expenses in advance of department due dates.

    • Managed duties of communications department assistant and interns in conference with department publicists.

    • Cultivated additional press contacts within the disciplines of art, film, performance and literature.

    • Developed and implemented strategies to connect museum chiefs and curators with industry and cultural influencers.

    • Developed and implemented press plans to promote exhibition catalogs and publications in association with MoMA exhibitions and programs.

    • Traveled to national and international festivals to further promote museum disciplines and initiatives via press conferences, press days and events.

    • Assisted with artist and curator press training, including crafting of talking points and speeches, as well as crisis management preparation.

    • Worked with high profile artists including Barbara Kruger, Adam Pendleton, Hague Yang, and Nora Turato amongst many others.

    • Developed and implemented publicity strategies for BAMcinématek, BAMcinemaFest, BAMkids film series, senior cinema events, literary events and wordless music collaborations.

    • Drafted press releases, media alerts, BAM bill articles and blog posts.

    • Cultivated and maintained press contacts for promotion of all BAM series, programs, and events.

    • Implemented all aspects of producing red carpet events.

    • Supervised hiring and daily duties of the publicity and marketing assistant and department interns.

    • Managed and tracked all work-related expenses for department budget.

    • Conferred with department directors and publicists on coordination of all institutional press.

    • Worked as necessary with other organizations, publicists and distributors to maximize press coverage.

    • Worked closely with filmmakers, and New York and Los Angeles publicists to strategically coordinate regional publicity coverage for all releases.

    • Managed regional publicists on effective implementation of film marketing directives.

    • Booked and represented films at select regional and national film festivals.

    • Organized regional premieres, promotional events and press days.

    • Scheduled, coordinated and maintained various talent travel and public appearance schedules.

    • Compiled press quotes for advertising and promotional use.

    • Drafted, compiled and edited the Junior League monthly newsletter and bi-monthly email blasts sent to league members and community representatives.

    • Drafted and edited copy according to set AP standards.

    • Strict adherence to numerous monthly and weekly deadlines.

    • Implemented publicity and promotional campaigns for Fox Searchlight, Columbia Pictures, Magnolia Pictures, Samuel Goldwyn Films and Overture Films.

    • Supervised Allied publicists on all Magnolia Pictures account directives and priorities.

    • Implemented film talent press and public appearances.

    • Utilized and implemented social media for publicity and promotional campaigns.

    • Submitted weekly publicity and promotional reports to studio representatives.

    • Drafted radio promotional copy and supervised the composition of promotional print advertisements.

    • Implemented publicity and promotional campaigns in the southwest region of the United States for Focus Feature, Columbia Pictures, Paramount, Twentieth Century Fox and Weinstein.

    • Supervised account coordinator on research and brainstorms, database maintenance and distribution of publicity and promotional materials.

    • Implemented (pitched and scheduled) film talent press and public appearances (PA tours)

    • Submitted weekly publicity and promotional reports to studio heads.

    • Established print, radio and television promotional and publicity contacts.

    • Scheduled and filled promotional and word-of-mouth screenings.